LinkedIn for MSPs Marketing System

LinkedIn for MSPs Marketing System
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LinkedIn for MSPs Marketing System

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Course Description

The “NOW YOU’RE MARKETING WITH (INCREDIBLY DANGEROUS) POWER” Course:

A 6 hour course that will guide you through the entire process -

Module 1 Building Your Foundation

To be extremely effective with the later lessons, it’s important that you first optimize your profile and grow your database of 1st degree connections.

Lessons in this module:

  1. Creating & Optimizing a Profile That Attracts Prospects
  2. The New LinkedIn Profile
  3. Connecting and Building Your Database
  4. How to connect with ANYONE on LinkedIn (Including 3rd degree connections)
  5. What to Do When LinkedIn Restricts Your Profile From Sending Connection Requests

Module 2 Prospecting and Finding Business Opportunities

LinkedIn offers you a wealth of tools to find new prospects. Understanding these tools and incorporating them into your business can generate big results.

Lessons in this module:

  • Creating Your LinkedIn Prospect Profile
  • LinkedIn Prospecting Essentials
  • How to Re-Engage Your First Degree Connections
  • LinkedIn Prospecting Best Practices
  • Get More Referrals, Be More Productive Networking with LinkedIn
  • Mine Your Connections for Leads and Intelligence
  • Setting up a Campaign Tracking System
  • How to Target and Penetrate Specific Companies
  • How to Hyperlink a Link in LinkedIn Messages
  • How to Identify and Join the Right LinkedIn Groups

Module 3 Outreach 1: How to Craft Your Message

How to install a drip marketing message system, and proactively promote your business.

Lessons in this module:

  • The Multi-Touchpoint LinkedIn Messaging System
  • Asking for the Meeting
  • Campaign Tracking System – part 2
  • LinkedIn Lead Gen in 30-60 Minutes a Day
  • Using Mentions to Promote Your Business in Status Updates
  • Build Your Thought Leadership using LinkedIn Pulse
  • Maximizing Joint Ventures (JVs), Partnerships and Affiliates using LinkedIn
  • Building celebrity status and credibility through media connections

Module 4 Outreach 2: Relationship Nurturing For Long-Term Growth

Part 2 of Module 3

Module 5 Publishing: Building Top-of-Mind Campaigns

How to install a drip marketing message system, and proactively promote your business.

Lessons in this module:

  • The Multi-Touchpoint LinkedIn Messaging System
  • Asking for the Meeting
  • Campaign Tracking System – part 2
  • LinkedIn Lead Gen in 30-60 Minutes a Day
  • Using Mentions to Promote Your Business in Status Updates
  • Build Your Thought Leadership using LinkedIn Pulse
  • Maximizing Joint Ventures (JVs), Partnerships and Affiliates using LinkedIn
  • Building celebrity status and credibility through media connections

Module 6 Results: How to measure, track and adjust for maximum impact

Generating results is the bottom line with any marketing efforts. This training will assist you in what metrics to track, how to measure them and how to adjust your strategy based upon actionable data.

Lessons in this module:

  • Defining metrics into your Campaign Tracking System
  • Alternative methods of additional outreach
  • Advanced techniques
  • Final wrap up
What participants had to say..
<span>Managing Partner | Nashville Computers</span>
"I highly encourage anyone who is a LinkedIn user to attend Andrews course. I have already started making improvements to my profile and have learned several tips and strategies to make my profile better. I can only imagine how much more I'm going to learn..."
Charles Henson Managing Partner | Nashville Computers
<span>President, CEO, IT Princess of Power, SuperWoman |  InTech Solutions, Inc.</span>
"I can't tell you just how important and amazing your help, advice and guidance has been for me. Thank you!"
Leia Shilobod President, CEO, IT Princess of Power, SuperWoman | InTech Solutions, Inc.
<span>President | DWP Information Architects</span>
"We are testing your concept. We're at 90 contacts within 5 days,, and we have created 26 connections (27%) and scheduled 5 meetings and 3 phone calls (35%). Now the expectation is 4-5 assessments and 2 closes.We are starting week 2 while week 1 is moving forward. If we can do this for 3 months and meet your numbers, we would consider this a win, and we will invest in the rest of your system. So far I am pleasantly surprised. Thanks."
Denis Wilson President | DWP Information Architects
<span>Director of WOW | Legal Works</span>
"Andrew presented a very detailed and informative video presentation on LinkedIn for MSP's marketing system. I would recommended this video series to anyone who wants to learn to use LinkedIn as a powerful marketing tool. Thank You Andrew!"
Ronda Scalise Director of WOW | Legal Works
<span>President | Choose Networks</span>
"I attended Andrew's webinar this week, "How Forward-Thinking MSPs Are Using LinkedIn To Keep Their Sales Pipeline Full." It was very informative. I am excited to learn more from Andrew throughout 2016"
Chris Hoose President | Choose Networks
<span>Marketing Consultant | Colebrooke Communications</span>
"Andrew conducted a 6-week LinkedIn webinar that I participated in. The webinar was provided in an organized manner and provided a good strategy on how to use LinkedIn for business. For individuals who are new to LinkedIn or are not sure how to navigate the platform, then taking Andrews course would be a good step in the right direction to help you learn how to generate new leads and cultivate relationships."
Rachel Goodman Marketing Consultant | Colebrooke Communications
<span>Director of Construction Services | The Scarlett Group</span>
"I followed your directions on the webinar and have added 100 prospects in the last 2 weeks. I didn't expect that level of success and I just wanted to thank you. It's amazing how just a simple script and a few hours of time can change the game! I highly recommend Andrew Moon's services. Our company has benefited greatly from the techniques and methods we have learned from his webinar. Thanks again Andrew for your help!"
Terry Anderson Director of Construction Services | The Scarlett Group